In a previous post about the key elements of a successful website, we covered the importance of design, content, and navigation. Today, we are going to focus on three other very important aspects that will help your escort site stand out from the crowd: Credibility When it comes to trust, virtual life is no different than real life: we all need it, and, most of all, we all need to inspire it to our potential partners, if we want to run a successful business, both online and offline. One way of insipiring trust to your visitors is by clearly stating your identity, with valid contact info, employing social proof. Also, make sure all the links on your escort website are verified and, needless to say, pay extra attention to your spelling and grammar. Nothing yells lack of credibility more than bad grammar, so don't let it spoil your chances of becoming a legitimate resource! Call to Action We've already shown you that a good call to action can improve your online results, so right now we're just going to emphasize the use of actionable words. Make your visitors take some action by using powerful verbs, but do pay attention to design and choice of colors too. Remember, there is no secret formula for the really efficient calls-to-action; the trick is to keep testing, until you find the exact ones that trigger your audience's action. Mobile site Mobile websites are a reccurent theme on our blog, mainly because we want to raise awareness of the fact that you need to keep up with the increasing number of smartphone users that want to access your escort site outside of their homes or offices. Thus, your escort site needs to be visible on a mobile internet enabled device. Rest assured, we took care of that already, considering that the minute you register for a free website at EscortSite.com, not only do you get a premium fully functional website, but also the mobile version of it, which you can instantly access by adding the "/mobile" tag to your URL - ; that's "YourEscortSiteName.com/mobile". Keep in touch, Alexey |